Category 1 Digital Asset Management (DAM) is a native cloud-based platform designed to simplify and optimize the management of digital assets for both small and large teams. It provides a centralized location to store and manage all brand, campaign, and product-related assets, serving as a single source of truth. With its powerful functionality, intuitive user interface, and rich set of integrations, Category 1 DAM helps teams to efficiently store, organize, search for, and deliver assets, enabling them to create a world-class customer content experience. Whether it’s images, videos, documents, or other files, Category 1 DAM makes it easy to access and use digital assets, streamlining workflows and enhancing collaboration across the organization.

To assure the best user experience we offer multiple ways to find and retrieve assets from the DAM. Google-style Search, Smart Filters, Recent/Saved Searches are all different functionality to help our users to find and retrieve content from the DAM.

Collections help users to quickly find relative assets neatly organized in one place and to easily and quickly share them with internal and external stakeholders.

Dynamic Asset Transformation (DAT) allows customers to automatically generate images that are optimized for each channel and visitor to create powerful digital customer experiences at every interaction.

Brand Guidelines help you create an interactive digital home for all your guidelines – branding, legal, manuals, processes, and more – and unite and educate everyone in your organization on how to create and use on-brand assets.

Creative Workflow helps teams automate and streamline recurring processes – requests, reviews, and approvals – to get creative assets across the finish line faster. With Creative Workflow, you can easily collaborate and communicate with both internal departments and external agencies from one centralized point.

Content Workflow enables organizations to create any type of editorial content at scale using structured text and their approved assets straight from Category 1 DAM – breaking down the silos and eliminating frictions and delays between the creative and marketing groups.

Studio is Category 1 response to the need for a unified content creation and templating solution. It allows designers to build image and video templates that can be personalized and adapted quickly by other stakeholders without them needing editing software or any design knowledge.

Print Brand Templates accelerate the creation of design-approved print content, so teams can get more out of their marketing investments. With no design skills needed or relying on extra creative resources, marketers can create their own print-ready materials and send them for approval.